February 2014

How Creative Should You Be When Producing an Independent Music Video?

Have you thought about creating an independent music video for an indie band in your local area? When indie artists want to promote themselves, they’ll frequently seek out independent filmmakers to shoot a music video for them as part of their marketing plan. But if you’re just getting started as an indie music video director, how do you approach making a music video? With the “indie” moniker next to your name, do you still have to follow rules, or are there really any rules in creating music videos?
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Writers and Indie Film Budgets

Probably the least obvious part of an indie film, let alone any film, which determines its budget is the point at where it usually all starts: the script. This refers to what is written into the script, for instance, how simple or complex a given scene or scenes are articulated (whether a scene takes place mainly in just one room, or in several rooms or even outside).
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Creating a Compelling Text or Video Pitch for Crowd Funding Your Independent Film

Funding for independent film used to be all about the hustle and networking with influential people who could become direct conduits of money or helping fundraising. Thanks to the crowd funding concept today, it can work a little easier, though it still has to add what you did when hustling: Using the art of the sell. You have to convince someone that your film is worth putting their hard-earned money into for release on the big screen.
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In Crowd Funding, Should There Be Brand Awareness First Before Seeking Out Money?

Crowd-funding is becoming such a popular tool now for indie film that there might be a tendency to think that the funding side of the concept should be the focus. In reality, you shouldn’t necessarily expect big bucks immediately without thinking about whether you have a truly salable idea. Along with that should be the nurturing of a brand awareness that can get people excited about your project. But how do you go about creating that brand awareness if no one has heard of you?
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Indie Film is at an All-Time High for Outside Financing: Good News for Crowd Funding’s Future?

Indie film seems to be in a good place right now if you go by the news that came out of the Sundance Film Festival this year. With financing always an issue with independent film, the sources behind that financing are coming from surprising places. Rather than money being funneled directly from Hollywood, financing is coming from tech companies and other outside individuals. In fact, it’s reportedly the best year in Sundance’s history when it comes to companies investing in independent film.
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